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Google’s Mobile First Index Explained
As web traffic moves more and more to mobile, Google continues to update its search engine algorithms to meet the demands of technologically-savvy searchers. In fact, Google has rolled out a Mobile-First version of its search engine index–this is the massive catalog...
Do 360 Photos Help Your Business?
You’ve probably noticed 360 photographs when navigating online. From Google to Facebook, they’re popping up frequently. You can easily navigate a 360 photosphere by swiping your finger on your phone or with your mouse on a computer screen. And if you’re hardcore, you...
Making The Most Of Google My Business Photos
First impressions are just as important online, as they are in person. For any business, this means you need to constantly manage your online reputation, ensure your website is an accurate representation of your business, and your social media is updated and...
Google Business Claimed But Can’t Access
Did a former employee verify your Google My Business listing and you don't know what email address they used? This is a common problem. Many businesses have a Google My Business listing that’s already been verified by either an employee, an agency or by the owner...
2020 Local Rankings – Google Business Up 32%
A recent Moz study released shows the importance of optimizing your Google My Business listing continues to grow in importance. Google Business is a service offered by Google to curate data and customize your listing according to your business. Once your...
Improve Your SEO With Reputation Management
Picture this. You’re vacationing with your family in a city you’ve never visited before. You’ve just caught a show, and now it’s time to grab something to eat. You’re an out-of-towner, so you flip out your phone and consult Siri: “family restaurants nearby”. The next...
Is Your Business Optimized For Voice Search
By 2020, experts predict that voice search on platforms like Siri, Alexa, and Google Home will account for 50% of all search queries. Down the road, when smart speakers and home assistant technologies are as commonplace as landlines once were, that number will only...
Is Your Company Using Reputation Marketing?
Now is the era of reputation marketing. Google and Facebook all but have indisputable control on the internet. For better or for worse, each platform has a very visible review platform that is seen, if not used, by billions of individuals. Facebook has more than 2...
Growing Your Small Business With Instagram
Instagram is a growing platform. In varying demographics, this photo and video platform is a powerful force, whether for personal or business use. If you’re at all interested in working on some Instagram marketing strategies, then you may see an increase in sales if...