People frequently use Google, Bing, Yahoo and other search engine platforms to find local businesses to engage with. Whether you operate as a retail storefront or provide digital goods and services, local search ranking can affect your revenue in a significant way....
Kudos to the valiant do-it-yourself “dentist marketers” out there. You’re a brave bunch. Misguided, but brave. Now, before you bristle, let’s take this out of dentistry and into another area. You could probably install a new faucet. It’s a pretty straightforward...
As web traffic moves more and more to mobile, Google continues to update its search engine algorithms to meet the demands of technologically-savvy searchers. In fact, Google has rolled out a Mobile-First version of its search engine index–this is the massive catalog...
Picture this. You’re vacationing with your family in a city you’ve never visited before. You’ve just caught a show, and now it’s time to grab something to eat. You’re an out-of-towner, so you flip out your phone and consult Siri: “family restaurants nearby”. The next...
By 2020, experts predict that voice search on platforms like Siri, Alexa, and Google Home will account for 50% of all search queries. Down the road, when smart speakers and home assistant technologies are as commonplace as landlines once were, that number will only...
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