Brightlocal released the results of their most recent study regarding consumers and a companies internet presence. There’s a lot of great information in these studies, and keeping up to date with the latest trends is part of our job here at Build Your Online....
What is content marketing? Content marketing is a strategy in marketing that is based on creating content of value for your community or your target audience. This establishes yourself as an authority in your niche or field of business. It creates a strong...
Do you know exactly how much a new customer is worth to your business? Very few business owners do, but all should. Not having this information at hand makes determining your return on investment (ROI) on projects and advertising impossible. Your final decisions will...
As search engine optimization experts in Maryland and Delaware, we keep a close eye on any changes Google makes to displaying search results. For example, Google made a major change to the way it displays the top results in local search. Previously, the top seven...
Looking to improve your local search ranking? If you’re a local business with a website, you may be doing local SEO, but did you know that’s not all that matters? Are you listed in Google 3 pack? Getting in the coveted 3-pack will help you reach more local...
We’ve all heard the reports on how search engine optimization (SEO) is a critical focus point for businesses on the internet. Setting a perfect stage for customers to come in to your business via a great website design is not just enough to make your business...
